PROGRAM

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BOOK-NOW-ICONSaturday 18 JUNE 9am – 5pm

C.ex Coffs Harbour           Cost: $20

TICKETS: ONLINE – AT RECEPTION C.EX COFFS HARBOUR- BY PHONE 6652 3888

The Digital Innovation Challenge is the only event tailoured to STARTUPS, entrepreneurs, and intrapreneurs on the Mid North Coast. It is aimed at assisting our local startups to learn how to pitch, find co-founders, launch their product to the press, share their stories, reach early adopters and influencers and so much more. The Coffs Coast has a wealth of entrepreneurs waiting to be unleashed on the national and global marketplace. This event will help to uncover them and inspire them to continue on their journey. We aim to connect them with people who can mentor them and, for two lucky Live Pitch Final prize winners, the Challenge will provide the money and support to make it happen.

Who should attend? aspiring entrepreneurs, seasoned entrepreneurs, professional service providers keen to hear about the next big thing, accountants, investors, supporters of innovation, tech heads and non-tech heads, people with half-baked ideas (in preparation for next year’s challenge), futurists and realists alike, just no devil’s advocate’s allowed.

 

9:00 – 12:00 

KEYNOTE SPEAKERS

October Salon - Brendan

Launching from Wagga Wagga to the World. The journey of 365cups. Simone Eyles, 365cups

How to be a Rockstar Startup from Coffs Harbour. Brendan Yell, Softlayer

Intrapreneurship – what it is and how to make it work for your business. Carolyn Guichard, Mid North Coast Local Health District

Game on: digital disruption in health care. Stuart Smith, Professor of Disruptive Technologies and Entrepreneur

Transforming car insurance behind the scenes. Nick Herford, CEO and Founder of Hello Claims

Disruption in Construction. Jason Errey, Founder OEMG

Zero to Global with Zeppee. Ben Burton, Founder Zeppee

What’s required for Coffs Harbour to be the epicentre of the #ideasboom? Tony Rothacker, eLearning Growth Hacker

12:00 – 2:00

STARTUP ALLEY

While grazing on some delectable finger food wander the stands in Startup Alley to uncover the up and coming businesses of the region. Hear their elevator pitch, test their product, discuss their market, share your feedback and help make them the next local success. We will also have opportunities for speed-dating or “office hours” with some of our mentors.  Businesses are jumping on board every day to be in the alley, a selection of who we have lined up so far.

If you want this exposure for your startup contact us.

Walkpad, Ashley Walker

Magic Cupboard, Peter Van Schellebeck, Mark George

Ausbackpacking, Matt Mcleod,

Match My Ride, Leanne Taylor

AFTERLiiFE, Tracy Chapman

Martin & Fortuin, Nicole Martin

The Pacific Collective, Louise Hardman

2:00 – 5:00

LIVE PITCH FINAL

Dave Spears pitching at 2015 Challenge

This is the big show, the time when our selected finalists battle it out on stage in front of you the audience and our expert panel to show us their best pitch.

The well deserving winners will share in a prize package worth over $150,000.

You can be a part of the audience and watch the action unfold, support your favourite startup and learn what investors and mentors are searching for.

FINALISTS

Afterliife.com – Tracy Chapman and Matt Rose
BeDad App – Henderson Technology
COLLAB. – Jodie Curtis and Vrindy Benson
Direct Sales Compliance – Kelly Tudhope, Tony Davis and Kirk Davis
Look Through – Stephen Pratt and Chad Buckley
MatchMyRide – Leanne Taylor, Sam Chapman, Nanette Backhouse
Risk Angel – Aaron Wittman and Troy Brown

JUDGING PANEL

Brendan Yell, Catalyst Startup Program Manager Australasia, Softlayer

Anthony Jephcott, Director, Telstra Business Centre Coffs Harbour

Nicholas Herford, Founder and CEO, Hello Claims

Kevin Riddell, Business Programs Manager, Enterprise & Training Company Limited

Fiona Barden, Business Development Coordinator, Coffs Harbour City Council

5:00pm

OFFICIAL AFTER PARTY

You can’t have a decent Startup event without an after party! Thanks to Softlayer we can debrief, network and solidify those connections and ideas that have been sparked throughout the day.

An Initiative of City Prosperity

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18 JUNE 2016

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The Digital Innovation Challenge is the only event tailored to STARTUPS, entrepreneurs, and intrapreneurs on the Mid North Coast. It is aimed at assisting our local startups to learn how to pitch, find co-founders, launch their product to the press, share their stories, reach early adopters and influencers and so much more.

The Coffs Coast has a wealth of entrepreneurs waiting to be unleashed on the national and global marketplace. This event will help to uncover them and inspire them to continue on their journey. We aim to connect them with people who can mentor them and, for two lucky Live Pitch Final prize winners, the Challenge will provide the money and support to make it happen.

Who should attend: aspiring entrepreneurs, seasoned entrepreneurs, professional service providers keen to hear about the next big thing, accountants, investors, supporters of innovation, tech heads and non-tech heads, people with half-baked ideas (in preparation for next year’s challenge), futurists and realists alike, just no devil’s advocate’s allowed.

 

BOOK-NOW-ICONSaturday 18 JUNE 9am – 5pm

C.ex Coffs Harbour

Cost: $20 *light refreshments included and exclusive invitation to the after party.

TICKETS NOW ON SALE THROUGH C.EX COFFS HARBOUR

ONLINE – AT RECEPTION – BY PHONE 6652 3888

 

 

 

October Salon - BrendanKEYNOTE SPEAKERS: We have brought to the region a selection of startup experts, regional entrepreneurs who are smashing it and local talent to inspire, engage and demonstrate all the ins and outs of startup land.

 

 

photo-11STARTUP ALLEY: While dining on some delectable finger food wander the stands in Startup Alley to uncover the up and coming businesses of the region. Hear their elevator pitch, test their product, discuss their market, share your feedback and help make them the next local success story.

 

 

Dave Spears pitching at 2015 Challenge

LIVE PITCH FINAL: This is the big show, the time when our selected finalists battle it out on stage in front of you the audience and our expert panel to show us their best pitch. The well deserving winners will share in a prize package worth over $150,000. You can be a part of the action.

 

 

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From IDEA to MVP – our startups are ready to enter the Challenge

Aaron Birkby, Entrepreneur in Residence for Steve Baxter’s River City Labs brought a wealth of knowledge and expertise to deliver an inspiring workshop for our local startups on April 6.

We had a full house of Coffs Coast entrepreneurs from a range of backgrounds and at varying stages of business development. From people at the ‘before the beginning’ stage with ideas forming to fully fledged Apps ready to launch they were all soaking up Aaron’s in-depth knowledge in readiness to apply it to their business and take the next steps.

Demystifying the world of Lean Startup and more importantly breaking down all the jargon so that our local entrepreneurs are best equipped pitch their passion in the Telstra Business Centre Coffs Harbour Digital Innovation Challenge for the prize money and support they need to make it happen (did I mention the $150,000 prize package on offer??). If you are one of these passionate entrepreneurs, it’s not too late entries still open till the 29 May so get cracking.

So many lessons that Aaron managed to cover, I think he set a Guinness world record in covering the most amount of content in a one day workshop. In the words of one of our participants “Wow, what a workshop. Succinct and pertinent is how he got through so much! So much content dealing with those businesses who want to go BIG”

From “the default state of a startup is DEAD” which relates to the fact that a great idea is just that a great idea. Unless you do something, create something and breathe life into your idea it is effectively dead. Which leads nicely into “execution is everything” and then once you have executed…i.e. created something that people can buy into or engage with then it becomes a case of “traction trumps everything”. And as Aaron says, if you get traction then don’t worry the money will find you (if you are looking for investment).

If you missed it don’t worry there are plenty of ways to be a part of the action.

CHEAT SHEET FOR ENTREPRENEURS TO CHECK OUT

 

Salon: Local “rockpreneurs” share their journeys and inspire others to take the first step

Salon Dec 2015 - Nick & Bruno networkingSalon Dec 2015 Bruno talking to crowdDecember2015-Nick-pres-webDecember2015-Fireplace-chat2-webDespite them both denying any resemblance to rockstars we all thought Nick Herford and Bruno Mattarollo put on a great show at our last 6 Degres Salon for the year.

They have both been on incredibly different entrepreneurial journeys to achieve the success they have today. It was great to be able to hear of the differences between Nick being a non-technical founder and Bruno being a co-founder and the CTO (Chief Technical Officer).

Nick Herford, is the Founder of Hello Claims. After many years working in the insurance industry Nick has used his knowledge of unmet customer need and turned it into a startup ready to disrupt the industry and turn it on its head.  In the space of 18 months Nick has been able to develop the concept, combine his skills with someone to build the machine behind the scenes to make it all work, on-board 15o panel beaters from across the country and run successful pilots with a number of big name insurers which have translated into exclusive contracts. With strong ties to the region he is passionate about keeping the business local and growing his local workforce, their expansion plans identify the need for 30-40 staff in the future. The success of his business is not going unnoticed by investors, he has already had very lucrative offers. His heart is definitely connected to this place as he has declined a recent investor when the deal breaker was their insistence in off-shoring the workforce.

Bruno Mattarollo, co-founder and CTO for Waysact, a startup providing services to international big name charities that has bootstrapped itself to success. A self confessed computer geek he has had an international journey starting in Argentina cultivating his programming skills, moving to Europe to work with Greenpeace and then to Australia in the early days of Pollenizer (a tech startup accelerator). Combining his tech skills with his knowledge of the fundraising industry is what landed him as a co-founder in Waysact. It has grown over the past 4 years exponentially, being totally bootstrapped the whole way (self funding = no investor $$). Starting with an early stage pilot with their first client in the first year , this has quickly has grown to their product now being used in 17 countries in 15 languages. With this growth has come the need for a diverse team – and this is truly diverse team, 20 people distributed on all points of the globe!

There are similiaries though. They both have used their inside and deep knowledge of niche industries and identified unmet customer needs. Both their products deliver value to clients by streamlining existing processes, eliminating processing time and other variables to ultimately reduce costs.  Waysact effectively reduces the cost of client acquisition by reducing input errors and the lead time from donors signing up to funds being transferred to the charities. Both these areas traditionally lead to charities losing donors, which is a significant issue. With a the average donor spporting a charity over 5 years – it could represent up to  $2,000 of lost opportunity. Hello Claims is so confident of being able to save their clients significant dollars that they have built it into their business model. They get paid based on the amount of savings they deliver to their clients.

We had a very lively Q&A session from our 6 degrees members and I do believe we could have gone on for hours! We are all very grateful for Nick and Bruno for sharing their journey with us and I look forward to hearing how they have inspired others to take the steps to make their audacious plans for 2016 a reality.

Thanks to everyone who have made it an awesome year for 6 degrees this year and we shall see you back again in 2016.

Become a member and you have the option be a part of it in which ever way suits your needs:

  • 6 degrees coworking @ Innovation Centre – open Monday – Friday for you to sign up as a regular user or drop-in when you need to.
  • 6 degrees coworking @ City Square – Tuesdays only at the Coffs Coast Community College 9 – 5pm for members.
  • Pitch Your Passion – get up and Pitch to our panel and members to map out the next steps in your business development
  • Salon – join us at our next salon (in the French renaissance tradition, not the beauty variety) for relaxed conversation to inspire you and develop your business idea
  • Telstra Stores Coffs Harbour Digital Innovation Challenge 2016 – start planning to win next year – watch this space for details (i.e. sign up for newsletter)

REGISTER HERE TO RECEIVE EMAIL NEWSLETTERS SO YOU DONT MISS THE NEXT EVENT

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FIRST PITCH SESSION FOR 2015!

TUESDAY 3 FEBRUARY
 12pm – 1pm

We have lined up an exciting and diverse cross section for the first PITCH of 2015

Nancy Sposato – exploring the intersection between the creative performing arts and business.

Phillip Babbage – is PCB Architectural Drafting. Having spent the last couple of years establishing the viability and reputation of his Building Design and Drafting business, Philip is looking to grow his business.

Phillip Hardy –  is an early stage start-up with a unique idea looking for partners to help launch it beyond prototype
Everyone is welcome to come along and be inspired, support, provide feedback and connect with our exciting entrepreneurial members.

This event is open to all so spread the word and make an effort to get in here if you haven’t already – it is a must not miss experience – the buzz and excitement from seeing and helping people realise their passions.

RSVP to Kristina.cooke@chcc.nsw.gov.au
DONT FORGET – NEW LOCATION

Co-located at the COFFS COAST COMMUNITY COLLEGE
LEVEL 1 CITY SQUARE 66-90 Harbour Drive
Entry next to LITTLE EINSTEIN TOY SHOP

BIZ BOOST is it for you?

BIZ BOOST 2015 – Send in your Expression of Interest NOW!

BIZ BOOST 2014 Peter Van Schellebeck, Ian Kinny, Karen Plumbe

We have the outcomes from the first cohort of Biz Boost participants and the feedback has been awesome. It is so good that they all want to continue next year! What better recommendation can you get?

Here are some words from recent participants about how they have benefited:

“an incredible opportunity to put into practice learning models that can be applied directly to my business. It has helped me to set clear goals and take action.”
“I have benefited massively as well as my business. I have become more open to ideas, more confident in my abilities and clearer about how to take steps forward for my business.”
If you missed out last time – don’t fret here is another opportunity to gain the benefits of this unique approach to business development.

Why do I need BIZ BOOST ?

  • Do you need to inject some momentum into your business?
  • Do you want to accelerate your learning?
  • Do you have a real challenge you want to work on?
  • Do you need time to reflect and act on your business rather than ‘in’ the business?
  • Do you want a ‘board’ for your business – a diverse group of people who are interested in your business’ development?
  • Do you want to share your challenges – the good, the bad and the ugly?
  • Do you want access to a group of peer mentors?

Biz Boost will be:

  •  6 x 2.5 hours sessions of support from peers
  • access to guides, tools and resources tailored to your needs
  • limited to a small peer group of 4-5 people
  • facilitated based on an action-learning approach to ensure it is relevant to your needs

More Info

Karen held a Lightning Talk – Information Session 28th August 12pm @ Six Degrees

You can view the powerpoint from that session here – Business Boost.

School for Social Entrepreneurs have made this great video

Or call Karen on 0416 017 372

or Kristina on 0428 265 383

Commitment:

Sessions will be held every 2 weeks from 9:30– 12:00pm

#1       Thursday 19 February
#2       Thursday 5 March
#3       Thursday 19 March
#4       Thursday 2 April
#5       Thursday 16 April

#6       Thursday 30 April

Are you ready for action? At each session the aim is for you to identify key activities and then in between sessions take the steps required before you come back and report on progress.

 

Process:

Facilitated by Karen, an action learning practitioner, it is a self-guided process – in that you are working on your business, your challenges, your needs. You bring these challenges to the session each week, a group of peers with a range of business experience will ask open questions to guide you, prompt you … At the end of each set you will be left with some concrete actions to follow up on between the session…it’s a way of keeping on track and keeping the momentum, motivation and buzz.

Karen gained rave review from the first group of Biz Boost participants gaining an average of 9.5 out of 10!

“Karen is clear and confident in her delivery of action learning and clearly aware of many tools, strategies and wisdom.”

“Karen is a very thoughtful trainer and has provided a great environment for everyone involved to feel safe to be honest and authentic about the person & professional challenges.”

 

Cost:

SPECIAL INTRODUCTORY OFFER

ONLY $90 per person for the full 6 sessions for Six Degrees members (it is easy to become a member….just ask me how).
This limited offer (full price valued at over $300) only available to five people who have registered their interest.

Where:

SIX DEGREES in City Square, Coffs Harbour
Level 1, City Swuare

 

Expression of Interest close Monday 15th December

Are you willing to commit to participate in the sessions and take action between sessions?

Send an email to kristina.cooke@chcc.nsw.gov.au (or call 6648 4089) with the following details

Name:

Company:

Why do you want to participate?

Yes. Count me in!   or      Yes. I am interested but…….

What’s in a name?

What’s in a name I hear you ask.

Well thanks to Ken Thaine for stepping up and sharing with our members his experience in all things trade marks we had an (en)lightening talk today which I have attempted to capture here.

If you are thinking about going down the TM route it must meant that you value your business name. Important to note that just because you have registered your business name doesnt provide you any protection from others using that name. That is only in NSW anyway. Before you head down the track of the TM few things to consider:

  1. Google it first – you don’t want to be stepping on any big boys toes before you even get started. Or not so big guys – Ken highlighted a few local examples of businesses that had to change their name after a few years of time, effort and dollars in marketing because they were using someone else’s name that was registered and it does catch up with you eventually (e.g. Essential Ingredients in Coffs which is now Gourmond Ingredients)
  2. Search on the IP Australia website for the names you are thinking. Will indicate who is also operating in that name space and what class they are under. If there are a lot you might consider renaming before too far down the track.
  3. IP Australia won’t TM any common usage words…e.g. Ian Kinny couldn’t just TM eButton as button is too common – he had to link it to a specific logo. – Just like Apple could not register “iPad mini” as mini is used in various other uses.
  4. Think about the name of the business and if that is going to restrict you into doing certain functions. i.e. Apple Computers dropped the “computers” when they switched their focus.
  5. Benefit of getting your name registered
    • is the right to put (TM) or (R) with your business/product name.
    • credibility that you are serious about business
    • right to protect the use of that name – ie. ability to tell impersonators to desist in using it.
    • safety in knowing that in 5 years time once you have built up your brand and reputation that someone wont come knocking on your door telling you to desist (well more safe than not – but…there was the example Ken gave of Absolut surf ware company in Australia that was well established for number of years who got a notice one year when ABSOLUT vodka wanted to expand distribution into Australia, the local company was advised they had a good case to win it….but in the end not and ended up losing the business and cost $250,000 – cautionary tale)

OK now you have a name now what:

  • Try to register just the words first – you might be asked to link it to a specific logo like Ian Kinny of eButton but worth trying without first.
  • You first have to Trade Mark in Australia via IP Australia http://www.ipaustralia.gov.au 
  • once you apply you have 3 months waiting period when other people have a chance to submit an objection
  • If it is approved you then have 6 months to apply for TM in other countries at a cheap rate. If you leave it longer it will be more expensive.
  • You can apply online yourself or via a Registered Patent Attorney (there are some that do this for a “fixed price” e.g. Macintosh IP or Trademarkify – not a recommendation just an observation!) Note that as Ian Kinny experienced there was actually two steps to the fixed price stage one to run through if it was actually eligible to apply and then the actual application – something to be aware of.
  • You have to choose which class of product or service your TM fits into – which can be the tricky bit. Each class you select will cost $120
  • Benefits of getting a Patent / TM Attorney involved include:
    • it is their professional liability to select the right class for your business
    • provide advice about which classes to include
    • confidence that you are doing it right
    • ability to respond in legalese to any objections that turn up during the 3 month period

I think that captured most of the discussion. If anyone else has any thoughts and experiences to share please do!   Thanks again Ken Thaine for sharing. Who is next?